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VANCL Responded By Questioning: We Apologized Immediately When We Did Something Wrong.

2010/6/23 13:40:00 54

Chen said that when VANCL did something wrong, he immediately apologized.

"We correct and compensate. Customers are willing to pay no attention to customer experience.

I think this is the spirit of the whole company. "



On June 23rd, VANCL, the founder of VANCL, responded to the allegedly plagiarized T-shirt. The founder of VANCL responded to Tencent technology today, saying that everyone has been keeping an open mind and apologized immediately.


Rough questions are disrespectful to designers.


It is understood that VANCL recently allegedly copied the T-shirt designed by American famous designer FlyingMouse and American T-shirt website Shirt.Woot, saying that this T-shirt is exactly the same as FlyingMouse design in terms of style, color and pattern.


Hu Jiongming, a lawyer of Shanghai public source law firm, believes that if a foreign company wishes to pursue VANCL's legal liability, it has legal basis. It can ask the company to stop encroachment, eliminate the influence, apologize and compensate for the loss.


In response, Chen said that all the people who questioned should buy a VANCL - related product, and VANCL, whether it was a hole shoe or a T - shirt, had a clear job in the designer's work.

Chen said that users need to pay attention to some small changes in the product.

"The shirts are all the same, right? Little flowers can be painted on the shirts, but that's also the result of the designer's work."


At the scene, I told Tencent technology demonstration, "just like I wear this, a white edge above, plus a button, of course, I do not like this button, it is also the designer's design results."

He thinks that simply and rudely questioning is a disrespect for designers.


At present, VANCL has been imitating PPG only for men's wear. Now, women's wear, children's wear, shoes, accessories and household are being sold, and from online to offline, recently, they have also set foot in low price cave shoes market.

When it comes to the experience and philosophy of enlarging the scale, Chen said that VANCL has a very good attitude first, whether it is integrating resources or absorbing talents.


"Secondly, we mean what we say.

We are strong in execution and say that we really do this, saying that trying to wear will really help you try it on. "

Chen said that VANCL apologized immediately when he made a mistake.

"We correct and compensate. Customers are willing to pay no attention to customer experience.

I think this is the spirit of the whole company. "


Chen believes that although the scale of VANCL is bigger and bigger, there is one thing that remains unchanged.


Comment PPG: they are not losers.


At the end of 2009, the commercial myth, once known as "DELL of clothing industry" and "model of light company", was finally broken like soap bubbles.

The PPG company in Xujing, Qingpu, has been empty and a mess. The court ruling written on the wall reveals why PPG is closed.

Before that, PPG had been in the vortex of public opinion, and the news of debt disputes and the absconding of the founders came from time to time in newspapers.


After many days, Chen talked about PPG again.

"Today I have a fair evaluation of PPG company. I did not want to listen to that fair voice at that time, because people would rather take PPG as a loser and trample it to the ground and trample him to death.

It's a feeling of pleasure and a feeling of killing and killing. "


Chen believes that PPG is a more normal company. Its team is immature and can not afford to face pressure. That's all.

"That is to say, if I think that I am a forerunner in mentality, I bear a concept, I am a flag, that is wrong.

Which company is born for the flag? "


Chen pointed out that PPG did not make any mistakes, which is a normal mistake in the course of an enterprise's operation. "For example, if the media has made a mistake, then it will be changed. There is still so much money in hand. What is it afraid of?" later, it was said that there was stock, and the price was lowered. "PPG has been doing it for three years. Many users like PPG very much. We also like PPG very much at the beginning, otherwise we will learn what he is doing."


"Later, the operators of PPG could not afford to carry it. I never thought about it. Of course, I didn't know them, so I couldn't understand where the mystery was.

Is a few articles enough to scare the company up? "Chen said that he has been doing business for ten years, from excellent network to ten years now.

There are too many mistakes in the middle.

For example, if the goods are not delivered, the enterprise itself will apologize.

There is a problem with this batch of products.


In his view, the pressure encountered by PPG is very normal. PPG itself has not made any mistakes, mainly because the team members are young, and most of them are returnees, especially face saving.

Once things are questioned, they will be quickly removed.

"Which is not a thick skinned face in China's enterprises over the years? How can you be afraid of so many questioning voices in the media?"


Chen pointed out that PPG has proved that a brand can sell directly on the Internet, which has not happened before in China.

All the things that fans do now proves that telephone and Internet can build a big brand, which is benefited from PPG.

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