Guangzhou Han Yun Clothing Co., Ltd. Blue Shell 6 Yuan Children'S Clothing Children'S Clothing Market Analysis Of Consumers

The clothing market has always been the pronoun of style diversification. Taking adult clothing, there are ladies' wear, professional wear, old age clothes and so on. According to the functional points, there are pajamas, household clothes and so on, which creates a huge market segmentation.

The children's wear market is no exception. Children's wear is a general term for children's clothing. From the age of 0-16, the span of 16 years has also created a huge market for children's clothing.

The following Guangzhou Han Yun Clothing Co., Ltd. blue shell 6 yuan children's clothing on the children's clothing market consumer detailed analysis, so that investors can fully understand the Guangzhou Han Yun Clothing Co., Ltd. blue shell 6 yuan children's wear children's clothing market potential, and now China.

According to Guangzhou Han Yun Clothing Co., Ltd. blue shell 6 yuan children's wear (Statistics: China's children under 16 years of age 380 million, 6 years of age is 1.

7 billion 100 million, 7 - 16 years old is 1.

700 million.

The only child accounted for 34% of the total number of children, reaching 1.

2 billion 900 million.

Children can be divided into five groups: infants (0 to 1 years old), children (1 to 3 years old), children (4 to 6 years old), middle children (7 12), big boys (13 to 16 years old).

Children's consumer groups have their own unique personality. They are born in a better living environment. In this digital age, with their memory and imitation ability, most of them are active in thinking, outstanding in personality, and pursue nature, self-confidence, self-reliance and fashion.

But poor self-control, strong dependence and poor hands-on ability are often easy to handle.

This is also a group that is more precocious, with considerable pocket money in hand and how to control it.

At present, Guangzhou Han Yun Clothing Co., Ltd. blue shell 6 yuan children's clothing also collected an interesting data: the average child's pocket money in the big cities of the country is 76 yuan per month.

Most of the children are single children nowadays. They have a great choice of TV programs and accept new things easily.

Compared with domestic brands, children are more inclined to

Therefore, create a child like, parents feel relieved, the trend is strong.