Pengzhou Garment Industry Transforms From Industrial Park To Fashion Culture Industry Center

Act as Chengdu After 4 years of construction and development, Pengzhou has formed a stage industrial base. It is reported that at present, 1280 enterprises, more than scale enterprises started and put into operation 261. In the future, Pengzhou will become a world-class fashion center in Italy Milan and France Paris. It needs to change its identity: from industrial park to fashion culture industry center. Post disaster reconstruction of Pengzhou garment industry towards industrial agglomeration

In 2008, the "5. 12" earthquake caused serious economic losses to Pengzhou. In order to let Pengzhou get out of the trauma after the earthquake as soon as possible, the Chengdu municipal government has decided to build Pengzhou into the highland of China's home textile and garment industry. In 2012, the relevant departments in Pengzhou put forward the efforts to create "green, cultural, fashionable and open" four business cards, of which the apparel textile industry as the pillar industry status of the fashion business card was identified.

It is understood that Pengzhou is home textiles. clothing In the process of industrial development, according to the law of industrial upgrading and development, we re locate traditional industries, fully tap and utilize the fashionable attributes of industries in the aspects of creativity, design, brand display and product consumption, and comprehensively promote their transformation from traditional processing and manufacturing industries to fashion oriented cultural industries. After 4 years of construction and development, Pengzhou has made remarkable achievements in home textile and garment industry. More than 1000 enterprises have been settled, and more than 200 have been put into operation, and 30 thousand people have been employed. New urbanization must adhere to the integrated development mode of production and city

Yang Jirui, a famous city expert, pointed out that the integration of production and industry is about integrating industrial functions, urban functions and ecological functions. Urban development should be supported by industry and prevent hollowing out. Industrial development should rely on cities, prevent "isolated island", coordinate and deal with the spatial relationship between industry and city, and maintain a reasonable spatial scale.

When Pengzhou was building the height of the home textile and garment industry, it always insisted that "industry is lifeline, the city is the carrier, to accelerate the interactive development of new industrialization and new urbanization, optimize the industrial structure, regional structure, urban and rural structure, and constantly expand the development of new space" route, aiming to build Pengzhou into the fashion industry center of Western China, making Pengzhou a symbol of Western China's fashion culture. Industry experts believe that Pengzhou will gradually become the fashion center of home textiles and clothing industry with international influence. It will become the fashion and cultural consumption center, clothing destination, tourist destination and the development of fashion, creative and cultural industry town with clothing and home textiles as the theme. The five gathering of China (Chengdu) International Fashion Center to open up the industrial chain

Paris suburb "Valley" Oteri J, Florence's "Themal" Oteri J and other suburban shopping centers have gone beyond the simple factory direct sales and discount sales functions. They are a comprehensive fashion business experience center with famous products shopping, tourism and leisure, attracting a large number of international tourists.

Chengdu is facing the opportunity of rapid commercial suburbanization. To occupy this golden opportunity, we must change the traditional way of thinking. In this way, China (Chengdu) International Fashion Center will gather at five levels: industrial gathering, realizing the comprehensive aggregation of early production enterprises, gathering business, attracting surface accessories, garment machinery, finished products market, brand display, retail market aggregation, service aggregation, creating financial, exhibition, investment, advertising, logistics and other service platforms; brand aggregation, integrating domestic and international brand exhibition centers, direct sales centers, business headquarters and corporate headquarters; cultural gathering, including fashion design, fashion publishing, model show, international fashion week...