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B2C Shooting Shoes Net To Expand Diversified Sales Channels Under The Online And Offline Channels

2010/6/10 12:31:00 119

B2C Shoes Sales Net Brand

Reporters learned from the shoe net operation center, in June 3rd, the application of the QQ mall project of the shoe net has passed the QQ business project group qualification certificate, and will sign a formal cooperation agreement.

The successful development of the third party sales channels of the shoe net shows that the recognition of the external media to the shoe net has gone up a new step.

This is followed by the auction of shoe net, the official mall, and the auction of shoes net, which is a chain store.

In this way, the shoe net has expanded the sales channels for the online shopping mall, the official mall and the shoe net QQ mall, taking the sales channel of the shoe net chain entity mall as the line, forming a diversified sales channel under the online and offline.


The shoemaking net is the first portal of the global shoe industry, and the e-commerce platform of China shoes net is launched and operated in October 1, 2007.

The shoe net is a special e-business B2C website focused on selling brand shoes. After more than three years of development, it now has more than 150 brands including Nike, Adidas, Kappa, Lining, Anta, XTEP and so on, including sports shoes, casual shoes, functional shoes, leather shoes and other styles of footwear products.

The rapid development of the shoe net has opened up the era of e-business shoe online retailing.

In the next 5 years, we are planning to build a large scale professional footwear online shopping platform.


In April 29th, the largest footwear B2C website in China, the first chain entity store opened in Shishi.

According to the owner of the shoe store, the shoe net creates a consumer experience zone in the physical store, which allows consumers to browse the website of the shoe online website and understand more product information during the break so that consumers can get a better understanding of the shoe net.


Mr. Wang Jiancong, President of China shoes net, said: "the company plans to set up 50" shooting shoes net chain entity stores "in major cities of Fujian province this year, relying on the industry influence of China shoe net operation for many years to carry out flexible market introduction, and through the support of all other major project platforms of the company, and the development mode of the online sale of the shoes online, the chain store will quickly occupy the terminal channel of the domestic market with the incomparable advantage, so as to maximize the scale and efficiency.

At the same time, the interaction between online and offline sales channels is conducive to the auction of shoe net chain entity mall, which broadens the market development space of the website and enhances the market share of its own brand and agent brand.

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