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Increase The Added Value Of &Nbsp; Adjust The Market Strategy In Russian Shoe Companies.

2010/8/26 9:29:00 82

Marketing And Sales Network

In the era of grey customs clearance, Chinese shoe enterprises often organize and deliver goods according to their own forecasts of the market.

Because of the long time of pportation in the gray customs clearance, the shoe manufacturers have a great blindness in the style and quantity of the products, which makes the shoe enterprises in Russia.

Sale

The situation is particularly unstable.


In the near future

Post Financial Crisis Era

With the coming of people's income, they have to start changing their consumption concept and pay more attention to the quality and low price of products.


Faced with this situation, some Chinese shoe companies in Russia have begun to make corresponding adjustments accordingly.

First, change the idea of making profits in the past, and develop timely products to gain greater profits in the quarter sales.

Second, the pformation of sales mode, conditional manufacturers should take part in exhibitions in Russia and China, take the initiative to set up counters in the big stores in Russia and sell them to large supermarkets in Russia.

brand

Value.

Third, reduce the intermediate links and reduce the cost of sales.

In Russia's major cities gradually build their own sales network.

Fourthly, the big manufacturers combine their distributors to go out of Moscow and set up wholesale departments in various sales areas.

Fifthly, conditional manufacturers set up trading companies in Russia, hire Russian marketers, hire professional accountants and tax companies to make accounts, set up special exhibition halls, and go completely formal.

Management

Way

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