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Erdos Brand Value Ranks Among The Most Valuable Brands In China.

2010/8/30 19:39:00 50

Erdos

  

On the morning of August 27th, "the famous network media in the rich people's strong area"

Inner Mongolia

The press group came to the Erdos cashmere industry group, visited the exhibition hall, and briefed the staff.


It is understood that Erdos since the establishment of maternal enterprises in 1979, after thirty years of continuous high profits and rolling development, after the beginning of the new century, large-scale industrial expansion, has now formed a "three major business sector orderly advance, six leading industries coordinated development" battle pattern.

It is listed among the top 520 key enterprises and the top 500 Chinese enterprises.

At present, the group has total assets of over 20 billion yuan, 126 member enterprises and 26000 employees.

In 2008, the group achieved sales income of 16 billion 700 million yuan, earned 539 million yuan in foreign exchange earnings, realized 2 billion 460 million yuan in profits and taxes and exceeded 1 billion yuan in profits.

"

Erdos

"As the first brand of China's textile and garment industry, with the brand value of 15 billion 67 million yuan, it ranks the forefront of China's most valuable brands.


The textile and garment plate of cashmere textile is the foundation of the group.

In the past thirty years, the group has always pursued the lofty ideal of "Erdos warm world" and has developed into the largest scale of production and marketing, the most perfect industrial system, the most mature marketing network and the most advanced technology and equipment in the world today.

industry

Leading enterprises.

Cashmere products have more than 10 million production and marketing capabilities, accounting for 40% of China's total and 30% of the world's products. The products quality, market share, sales revenue and foreign exchange earning have won the first place in China's cashmere industry for many years.

Relying on strong brand resources, the Group continues to extend the cashmere garment high-end and woolen sweater, men's wear, women's wear, underwear, leather, feather, home textiles and other non velvet fields.

1436 has become the top brand of cashmere garments in China. Ordos Austrian wool sweater has become another famous brand in the group. Ordos men's wear, women's wear and underwear are advancing to the top three industries. The pattern of large garment industry has been formed, and Ordos is realizing a leap to the world's famous brand.


The Chai pan well industrial park, which is characterized by circular economy, is the core business of the group's two venture.

The park is located in qetai well, an industrial town in the western part of Erdos city. It covers an area of 26 square kilometers. It is an autonomous regional recycling economy demonstration base built by a group of enterprises.

Since 2003, the group has invested 14 billion yuan in total, and the circular economy industry with coal, electricity, metallurgy, chemical industry and home ownership as its backbone has already put into operation the whole chain.

Coal - washing - power generation - characteristic metallurgy - polysilicon, coal - coking - active lime - calcium carbide - PVC, natural gas - ammonia, urea three main industrial chain has formed a huge scale.

The coal industry produces more than 4 million tons of raw coal per year, 4 million tons of raw coal washed, 600 thousand tons of coking coal and 200 thousand tons of active lime, 1 million 720 thousand kilowatts of power industry, 6 billion 200 million kilowatts of electricity per year, 550 thousand tons of silicon iron and 450 thousand tons of silicon manganese for metallurgical industry, 1 million tons of urea per year, 1 million tons of calcium carbide and 2500 tons of polysilicon.

The annual water supply of the real estate industry is 30 million tons.

A large number of follow-up projects such as tar hydrogenation, special ferrosilicon, waste heat power generation, PVC, and alumina extraction by fly ash are being planned or constructed.

The park takes full advantage of its rich coal, natural gas and ore resources to process and pform. It is adhering to the new industrialization requirements of high starting point design, high standard construction, high technology armed forces, high industrial chain extension, high energy conservation and environmental protection. Based on the circular economy mode of heavy chemical industry based on big parks, large bases, large projects and big cycles, it aims at the advantages of industrial centralization, intensive production and the low cost advantages of taking the whole industrial chain as a market competition to achieve the optimization of resource utilization, optimization of industrial structure, optimization of environmental protection and energy saving. A modern heavy chemical industry eco industrial park is moving towards the national recycling economy demonstration base.


The coal industry is the core of the group's future development.

The overall development ideas are: relying on the natural resources and advantages of regional coal resources, invest 27 billion yuan to build a recycling industry system based on coal mining, coal deep processing oriented, coal logistics as the core, coal chemical as the core, and coal tar clean processing as the main body, and build 50 million tons of large comprehensive coal enterprises, 50 million tons of large coal logistics enterprises, 10 million tons of green injection materials and 1 million tons of tar, hydrogen, clean energy, large scale coal chemical enterprises, and create a horizontal group of vertical chain national coal chemical demonstration bases, and rebuild the Ordos gathering group in the third world of coal chemical industry.


At present, coal mining projects and logistics parks have started construction, and coal chemical projects will be followed up step by step.

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