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College Students Sell Baked Sweet Potatoes 10 Stores A Year

2011/1/5 9:51:00 56

Li Kengqiang Baked Sweet PotatoSweet Potato And Sweet Potato


Central and South Forestry University shops,

Li Kai Qiang

A

Roasted sweet potato

Delicious and clean, widely praised by customers.


"There's nothing wrong with selling sweet potatoes."

On the last day of 2010, Li Kengqiang, wearing glasses, spoke frankly about his identity as a college student in the school shop of Central South University of Forestry and Technology. This is the 235th day when he sold sweet potatoes at a university at the age of 25.

It opens at 8 in the morning and closes at 9 in the evening.

When people are many, they have to queue for half an hour to get my sweet potato.


In less than a year, Li Kengqiang founded 10 chain stores with his own brand. "I hope to recruit 100 college graduates in 1 years to become" sweet potato Lang ", and the monthly income will not be less than 10 thousand yuan.


Opportunities for sweet potato in Tourism


Li Kengqiang from rural Shaoyang came to China World Trade Center to study in China World Trade Center 5 years ago.

Due to difficulties at home, stalls, waste products and sushi shops were held during the University.


After entering the senior year in 2009, Li Kengqiang was faced with the choice of employment.

From September 2009 to November, through the recruitment fair and the Internet, he has been sending resumes and looking for jobs, but there are few responses, and several units have not been able to make a phone call.

"I expected salary of 1500 yuan during the internship month, 3000 yuan after the correction, but the wages of many units were very low."

Li Kengqiang said that influenced by the financial crisis, he and his classmates all felt the grim employment situation, and their expectations were declining again and again.


Job search is difficult, so do it yourself. The idea of selling sweet potatoes is flashing.


In October 2009, Li Kengqiang discovered the opportunity to roast sweet potatoes when he was playing in Beijing. After inspecting a Beijing sweet potato machine company, he decided to buy the machine, sell baked sweet potatoes, sweet potato and other products, and test the water in his alma mater. "235 days of business, the profits exceed my expectations."


Self financing venture capital


At noon, Li Kengqiang's sweet potato shop was surrounded by students.

Xiao Qin, a sophomore, did not enjoy the characteristic roasting of sweet potatoes several times.

"The sweet potato of this family is better than the outside, and it is clean, and it will not get angry if it is eaten with skin."


Li Kengqiang opened 3 stores, plus machine fees and store rents, and invested more than 5 yuan. He did not reach out to his family. He borrowed 30 thousand yuan from his job, and borrowed $30 thousand from his classmates. He invited students to join the stock market and considered dividends.


Now the business of small stores is getting better and better. When they sell more, they can sell 300 sweet potatoes a day, with a monthly income of more than 15 thousand yuan.


Baked sweet potato CEO? Not bad.


Li Kengqiang said his brand name is "

Doctor sweet potato

The target group is college students.

At present, there are 10 stores around the school of Changsha Civil Affairs College, Hu Nan Polytechnic University, Central South University and so on, 3 of them are their own, and the other 7 are students who can not find jobs or have poor family conditions.


"I came from difficulties, so I have a special understanding of those who can not find a good job. I am very proud of their participation."

Li Kengqiang said.


Li Kengqiang has a goal: to develop 100 chain stores in Hunan, and to allow graduates with poor family conditions and job search to join their baked sweet potato team.

"I can not accept the membership fee. I just hope that everyone will be less anxious after graduation.

If "Dr. sweet potato" can go all over the country and rush to the world, it will be nice to make a baked sweet potato CEO Dangdang in the future.

Li Kengqiang said shyly.

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