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Shoe Enterprises Should Be Alert To EU'S Anti-Dumping Measures

2011/4/11 10:33:00 66

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Anti Dumping Duty Export To EU

From April 11th this month,

European Union

Formally stop the collection of leather shoes produced in China and Vietnam.

Anti-dumping duty

However, the European Commission still implements a 1 year monitoring mechanism for the import of these products.

There are 5 main aspects of the EU's investigation into China's footwear industry.

The first is to monitor all imports to the EU China.

leather shoes

The quantity of the products is notified weekly to the European footwear Federation; second, the use of mandatory origin labels to prevent some counterfeit origin products from entering the European market, mainly footwear products; third, strict control over possible violations of intellectual property rights; fourth, the European footwear Federation appealed to the European Commission to urge the Chinese government to open up high-end markets, while further opening up the retail market, hoping to make profits in the fast growing consumption. Finally, China's export related policies, especially countervailing policies, are more concerned.

Wei Yafei, director of the shoe Association of China Leather Association, reminds exporters that first of all, they should avoid the excessive growth of products exported to Europe in the short term. On the other hand, the use of labels for origin must conform to the requirements of the European Union and ensure the smooth export of products. Third, in terms of intellectual property rights, enterprises should regulate their self-discipline and avoid the occurrence of violations; in terms of relevant policies, enterprises should understand relevant situations and guard against them in a timely manner.

Although the EU has to carry out a 1 year monitoring mechanism, it has provided a good market environment for China's leather shoes enterprises to export to the EU market.

Sang Baichuan, Dean of the International Economic Research Institute of University of International Business and Economics, believes that this is an obvious advantage for Chinese leather shoes producers and exporters.

After we stop levying anti-dumping duties, some of our enterprises are likely to regain the relevant market in the process of technological progress and product upgrading.

At the same time, sang Bai Chun believes that enterprises should see such a trend, speeding up product R & D, technological innovation and upgrading of industrial structure, winning higher added value and high-end industrial chain, and occupying a place in the high-end of the industrial chain, which can reduce the decline in profits caused by trade friction or the instability of enterprises.

European orders returned in April.

Although the European Union formally abolished 16.5% of the high anti-dumping duty on Chinese leather shoes began this month, but as early as a month ago, AOKANG footwear industry felt the good result of this policy.

"Since March, our regular customers have returned orders and increased orders. The GEOX company which has the largest cooperation in Italy has increased a lot in the first half of this year compared with the same period last year."

Li Haijun, director of the export business of Zhejiang AOKANG footwear Limited by Share Ltd, told reporters that orders for this period of time were not only for the old customers, but also for the new customers.