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Li Kaifu: Startups Need Diligence And Frugality Culture

2011/6/7 11:58:00 107

First, "returnees" have no advantages today.

This is not to say that there is no advantage, you have many advantages in many aspects, but you have a lot of disadvantages in many aspects.

You need to understand that today's combination of great strengths and weaknesses is no longer comparable to that of Zhang Zhaoyang and Robin Li. It is not millions of dollars to catch up with them. They do what they like.

They are also masters and doctorate of famous American schools. Why can they do it? We can not do it. This era is different. They had ideas and risked huge risks. There may be many Zhang Zhaoyang and many failed Zhang Zhaoyang.

The whole environment is different today.

Two, yes, many.

Entrepreneurship

Many overseas Chinese entrepreneurs, including many overseas Chinese, fight alone.

But from a probability point of view, a team of more than one person is more likely to succeed than to fight alone.

Chen Ou's company has three entrepreneurs, because the process of starting a business is very difficult and very hard.

This way, if someone is with you, you can encourage each other when you face challenges, pain, money, comfort and sharing.

If there are two or three or four entrepreneurs, your talent is best to cooperate with different people.

Many entrepreneurs have a habit of finding someone who is exactly the same as themselves, and Google is a good example.

Of course, the two of them are better than one, but the complementarity is absolutely inadequate.

Later, the company added a lot of other talents, and finally made up.

But at the moment of entrepreneurship, there is a trust, very strong, strong and complementary team, and you will have a greater chance of success.

Three, many people talk about it now.

Internet

Foam, do not be swept away by these extra money in pursuit of your VC.

No company is successful in burning money. It can be done at a certain stage, but at a certain stage, your company must be very frugal.

It is necessary to have the right culture and not to spend money in the wrong way. Spend every dollar you spend like your own money and spend every dollar as you spend on your own company.

Your own cultural values are most important.

Our company's hotel staff live in ordinary hotels. So far, including me, I am not saying that I can't stay in a better hotel, first class, or do things with my own money.

But all things convey a message and spend money on the company's money. People will think that the culture in your mouth is deceptive.

Even if I spend money on my own, everyone thinks, well, he does not waste.

company

The money, but not the real entrepreneur, did not intend to share the hardships and hardships with us.

As an entrepreneur or CEO, you need to understand your culture. Your habits and culture should be disseminating in the company. First look at what you say and see how you do it yourself.