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Fashion Inspiration Caused By The Japanese Earthquake

2011/7/25 8:50:00 97

Fashion Inspiration Japan Earthquake

Seven Japanese designers showed their works at two clothing conferences, after the Japanese fashion week was cancelled due to the earthquake and tsunami in Northeast Japan in March.



After the cancellation of the Tokyo fashion week plan scheduled for April, Japanese designers finally came to Germany in the Japanese fashion industry.

Tokyo Gakudan, a team called "Tokyo to Berlin" (Tokyo Goes Berlin), brought thirty Japanese designers and their works to Germany, of which seven designers were given the opportunity to display their works on the T platform. (Gakudan)

Although Berlin is not among the four most fashionable cities, New York, London, Paris and Milan are still the four most influential centers in the high fashion industry, but the reputation of the city is growing louder because of the stage for the design of new stars.



This is the latest effort made by the Japanese fashion industry to clean up the mess since the earthquake hit Japan in March this year.

One name is "Save Japan!"

The Save Japan! Project project is perhaps the most popular in a series of activities launched by Japanese fashion industry. It brings together many fashion brands to raise disaster relief funds for Japan.

Its latest event has been attended by ten celebrities, including Lady Gaga, Carle Karl (Karl Lagerfeld) and Nicole Kidman (Nicole Kidman) - their T-shirts will be sold through the retail store of UNIQLO (Uniqlo), and it will be used for disaster relief.



There are also signs that the Japanese fashion industry, which has long been seen as the vanguard of Asian fashion, is revived.

Japanese fashion week will be re opened in October, and designers are catching up, trying to get their works onto T, although the number of quality models has been reduced (many models have left Japan after the earthquake), and the supply chain of the fashion industry has been disrupted due to earthquake disasters.



At the same time, many of the Japanese designers who visited Germany exhibited their works for the first time to a large audience outside Asia.

Their existing works are often linked to the disaster in some way, which is also expected.

Mary M. Lane of the Wall Street journal wrote:



Fukushima brought inspiration to Tamaki Ryujiro (Ryujiro Tamaki). He began to design t-shirts for his Public Image brand with passion, and used it as a healing tool.



A white shirt with collar buttons is printed with irregular yellow, red and purplish red squares. This is actually part of the radiation topographic map around Fukushima.

His other shirt showed the Fukushima scene before the earthquake, and the digital design of his shirt came from the work of Daido Moriyama, a Japanese photographer.



Other Japanese designers in Berlin seem to focus on the theme of "comfort".

One of the series, Trove, has recently launched a fashion album. This album with "Hope" as its theme has earned some stacked shapes, including the beige and the earth's comfortable fabric, not only the outer garment, but also the accessories.

The other two brands, Jieda and Efilevol, have also introduced such a loose and stacked garment. Many of the designs of Efilevol are not gender differences, and both men and women can wear them.

After the devastating earthquake and the disaster that followed, it seems that even the high-end fashion industry is looking for a warm hug.



 
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