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Guangdong Garment Industry Homogenized Competition &Nbsp; Collectively Trapped In "Warm Boiled Frog" Dilemma.

2011/9/19 14:17:00 51

Clothing Industry Homogeneous Competition Dilemma

Guangdong clothing and apparel industry association and Guangdong Fashion Dress Industry Economic Research Institute jointly issued the "2010-2011 Guangdong clothing industry competitiveness research report 17", although there are still

Tapping the potential

and

Regulation

However, the garment industry in Guangdong province has a considerable degree of homogenization competition characteristics in terms of internal and external resource elements, policy environment, independent innovation, industrial concept and business culture, resulting in the current Guangdong garment industry collectively falling into "

Boiled frog in warm water

Dilemma.

According to the report, to solve this dilemma, the government should make a decision on the clothing industry.

clear

Development

Strategy

A plan for sustainable development of the industry was put forward. Secondly, policy leverage and economic measures were used to encourage and attract financial capital and industrial capital to launch a new round of large-scale mergers and acquisitions in Guangdong's garment industry.

Government departments should play a leading role in the cultivation and introduction of high-end talents in the industry, the policy formulation of industrial guidance and support funds, and the construction of industrial public service platform. We should make decisive intervention in the industry's current deviations, and intervene in the key link of the enterprise level.

The report said that the traditional advantages of garment industry in Guangdong gradually

Fade

When the new industrial advantages have not yet been established, the industrial development strategy should be "de blur", the industrial chain optimization should be "going to the low end", the industrial cluster development will be "de localization", the industrial soft power will be promoted to "go to the slogan", the domestic demand market will expand "going to the right and the right", the clothing brand operation will be "utilitarian", and the enterprise independent innovation "go on the sidelines" should be an option for the development strategy of Guangdong garment industry during the "12th Five-Year" period.

The upgrading and pformation of the garment industry in Guangdong is imminent.

The report indicates that the complex and changeable international economic situation, trade protection, RMB exchange rate and capital market volatility have brought new challenges to the development of Guangdong's garment industry.

With the interaction of factors such as curbing inflation, controlling real estate investment and rising labor costs, Guangdong garment industry has accelerated the pace of industrial pformation and upgrading.

In the post financial crisis era, the uncertainty of the export market is growing. It is necessary to deepen the domestic demand market or become a necessary option for Guangdong's garment industry.