The Second Jiangsu Apparel Market Strategic Cooperation Alliance Summit Forum Held

The second Jiangsu garment market strategic cooperation alliance summit forum is hosted by China Federation of commerce market Specialized Committee, Jiangsu clothing association, Changshou City textile and Garment Association, Changshu Garment City Management Committee, Changshu Tianhong garment city. This is the further deepening and consolidation of the strategic alliance of cooperation after the launching of the Jiangsu garment market strategic cooperation alliance in September 2010 in Changshu Tianhong garment city. With the theme of "fashion rainbow, dancing Jiangsu" and dozens of influential clothing markets in the United Nations, the forum invited relevant industry leaders, well-known experts, famous designers, and nearly 100 professional clothing market leaders and purchasers in Jiangsu to explore the new mode of women's clothing brand operation, and put forward the new slogan of building and developing the "Soviet style" women's clothing.

Gathering together: how to develop Suzhou women's clothing

Xu Weimin, general manager of Tianhong Garment City forum In the opening speech, the women's clothing market and women's clothing enterprises coexist and enjoy prosperity. Relying on the strong women's clothing industry chain, the professional market of women's clothing is more extensive in the range of radiation; and by entering the professional market, the women's clothing brand can quickly occupy the market and enhance the brand influence. To this end, Tianhong clothing city organized this grand event, aimed at brainstorming, bringing together many wisdom and broadening management ideas.

One of the main topics of this forum is "exploring Jiangsu". Women's wear Upgrading and development. Shi Weijiang, deputy director of Changshu clothing City Management Committee, talked about the brand upgrading of Changshu garment city. She said that to accelerate the spanformation and upgrading of Changshu Garment City, we must first create regional brands, and continue to take the road of branding, scale, diversification and internationalization to push the spanformation and upgrading of the market in an all-round way. Plans to use two years to strengthen the integration of the commercial banks and two branches, to create a financial and business integration service center, to provide information consulting, exhibition promotion, creative design and other derivative services. In addition, we will expand the international market in many ways and ways, and introduce foreign trade companies, international intermediaries and professional buyers to set up institutions in Changshu Garment City, so as to improve the internationalization level of local commodities.

On the forum, Wu Jianmin, chairman of Shandong sulang clothing and apparel Limited by Share Ltd, delivered a keynote speech: how to enhance the competitiveness of products and explore new ways of women's clothing management. He stressed that in developing Brand Company, designers and editions are important talents, but the soul of the brand is still the founder of the enterprise. The good brand must be created by the sincere cooperation of the founders and designers. For brand building, Wu Jianmin put forward two suggestions: to do more brands; to do it from middle or middle grade, and then gradually to the high-end of Pyramid. He explained that China is a developing country. During the process of urbanization, many new consumption ideas will be spawned and need to be passed. brand Diversification creates the brand style of "ten thousand customs and ten thousand women".

Secretary General of Changshou City textile and Garment Association returned to Mowgli, Gong Huijuan, Deputy Secretary General of Jiangsu clothing association, garment designer Yao Feng and Secretary General of Chinese trousers Industry Council, he Rong, respectively, made a keynote speech on the current situation of Changshu women's wear industry, how to build "Suzhou" women's clothing, designers how to promote brand growth and progress, and how professional women's clothing market should take the road of brand management.

Build platform and share professional market management concept

In today's information age, the garment market needs to achieve win-win results through integration, communication and cooperation. Another topic of the summit forum is "professional market management experience exchange". At the meeting, Qian Jin, vice president of the China Textile Industry Association circulation branch, made a keynote speech around the "new pattern, new problems and new changes -- the current situation and the future direction of the clothing professional market". He said that the current clothing professional market entered the stage of brand development, but still faced with many problems, such as the high vacancy rate of new markets, the impact of larger circulation radius and the embarrassing situation of many cities in the central region. Therefore, in the process of spanformation and upgrading of the professional market in 12th Five-Year, we should pay attention to the extensive application of modern technology, the cultivation of healthy brand ecology and the continuous operation mode. innovate We should strengthen the building of talents.

Pan Yunlai, Secretary of Changshu Garment City Management Committee, emphasized the important role of management in market development, service and brand promotion.

Luo Yulong, Secretary General of the China Federation of Commerce, Specialized Committee, deputy director of Specialized Committee, vice president of Hebei Federation of Commerce, He Lianhai, general manager of brand management company of Hangzhou clothing group, Sijiqing, Anhui, Baima Garment City, Wang Denghou, Zhengzhou Jin Rong Trade City, Zhengzhou Jin Rong International Light Textile City General Manager Wang Jianxun, respectively. At the end of the meeting, the host announced the new membership list of the strategic alliance of Jiangsu garment market. The guests presented plaque and certificates to the alliance.

The summit forum has set up an exchange platform for different markets to share management concepts. Xu Weimin said that as the "ten major clothing market in China" and "China brand clothing incubator base", Changshu Tianhong garment city hopes to form a major market in the country and share the management concept with the Jiangsu brothers market and manage the output. At the same time, it will also unite the major brand women's clothing enterprises in the country to carry out brand export, so as to enable more brotherhood markets to upgrade their formats and management so that more buyers can get better brands, better quality and cheaper products. "This is also the intention of the summit forum centered on" clothing world, cooperation and win-win ", and it is also the purpose of building this alliance platform.

Five tier opening ceremony usher in important landmark

On the second day after the forum ended, in September 28th, Tianhong Garment City ushered in the five international fashion brand dress celebration. Xu Kunyuan, vice president of China Textile Industry Association, vice president of Circulation Association of China Textile Industry Association, Qian Jin, Secretary General of Specialized Committee of China Business Association, Pan Yunlai, Secretary of Changshu Garment City Management Committee, Hong Tianzhu, executive director of Tianhong Textile Group, attended the ceremony.

With the success of the summit forum and the grand opening of the five level of Tianhong clothing city, Tianhong ushered in another milestone in the development history. Tianhong clothing city five tier international fashion brand After the opening of women's clothing, Tianhong clothing city from the ground floor to the five floor, a total of six floors are all open. From the initial project to the current opening ceremony, Tianhong clothing city has been in the past eight years. Tianhong clothing city has experienced ups and downs, especially in the past year or so, Tianhong clothing city has undergone tremendous changes. Adhere to the "brand, fashion, professional" business ideas, adhere to fashion, branding and internationalization of the development direction, adhere to the professional high-end clothing wholesale line, out of a distinctive rainbow, fine rainbow, fashion rainbow, brand rainbow. The future Tianhong clothing city will continue to mature and move towards the new stage of deep ploughing and meticulous work.