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Who Protects The Intellectual Property Rights Of Clothing?

2012/4/13 14:47:00 12

Clothing EnterprisesIntellectual Property RightsClothing Infringement

Recently, the company's iPad trademark infringement case is still fermented by Proview Technology (Shenzhen) Co., Ltd., which has attracted much attention from the industry. Chinese enterprises are raising the banner of safeguarding their rights, and dare to say "no" to the world's tablet computers. intellectual property right Consciousness and the use of law to protect their legitimate rights and interests have provided many useful enlightenments. For this reason, I associate with China's textile industry. clothing The copyright and style of some fashion designers are often copied just a few days ago, especially in costume design. Clothing enterprise This has been "strange" and appears very helpless. "What can you do if you sue him?" said a clothing boss.


Trademarks can be regarded as the core of a clothing brand. enterprise An important part of intangible assets is known as "immovable banknote printing machine", which can bring excess profits to enterprises. Attach importance to trademark brand and protect clothing designer intellectual property right It can be said to be an important link in promoting the healthy development of the garment industry. But for a long time, our country is in Clothing intellectual property rights Protection is lagging behind. There are counterfeit international clothing brand "fake big" phenomenon, but also plagiarism other people's appearance design, flower design, style design and other aspects. These frequent phenomena, due to difficulties in safeguarding rights and low cost of infringement, have not been won by the infringed party.


I can not help asking. Clothing rights protection Why is it so hard? The reasons for this are manifold. First is Costume infringement It's not clear. You think he copied your creativity, but the evidence was not enough. A variety of colors, a style of renovation, let enterprises complain. For example, Guangzhou Huaxin Enterprise Limited has complained about Guiyang snow leopard fur store. Hua Xin believes that the appearance design of the "double faced lady's coat" produced by a snow leopard by a fur fashion company violates the "double-sided pattern" that the company has just obtained the national design patent. The matter was later deleted. What is the standard of "double faced" and "double-sided" fabric designs? I'm afraid no one can tell you exactly what happened. The second is the "zero cost" of infringement, making the "bringing ism" very good in the Chinese clothing industry, and imitating others' fashion styles and patterns in the market can bring them to the market. tort The cost is very low. The business will pay some fines, and the clothes will be removed from the counter. Another is that the laws and regulations are too general and there are no rules to make it difficult to identify infringement. For example, what are the intellectual property requirements of clothing? The design of clothing, the style of fabrics, the consistency of design standards, and the infringement of "subject matter", etc. these problems are not solved. The author thinks that solving the problem of clothing infringement needs comprehensive management. On the one hand, we should strengthen the atmosphere construction of domestic clothing intellectual property protection, enterprises consciously assume social responsibility and strengthen self-discipline; on the other hand, we should increase protection. Clothing intellectual property rights Strength, right. Costume infringement Illegal behavior is not appeasing and accommodating. It is found that the illegal enterprises will pay a lot of cost and even ruin their lives together.

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