Shenyang International Textile And Clothing City Myth Of Creating Wealth

< p > rent and lease renewal to achieve wealth appreciation < /p >

< p > "in June of last year, I knew that a href=" //www.sjfzxm.com/news/ "> dress city < /a > had some conflicts in the process of consolidation and adjustment of the shop, but after a few months, I completely changed my mind, and the passenger flow gradually increased. Especially during the early spring festival, the people in the elevator in the corridor, shops and up and down were all booked up! The new format and brand merchants took the popularity here years ago.

Xia Yang, an old merchant who has been in garment city for two years.

Speaking of renewal, Xia Yang went on to say, "my 4 stalls are due at the end of March. The first two days go to the market to pay for the rent. There are too many people who are not lined up. Today I look at the stalls and let my daughter-in-law queue up to pay the bill."

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From P to April 2012, in the eyes of the people of Shenyang, Shenyang's international textile and Garment City, which has never been very hot, has been operating. After analyzing its own property characteristics and market consumption hotspots, and combining its geographical location with the core business circle of the northwest of the iron and steel industry, we made a decisive decision on "adjustment of format".

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＜p＞　　“沈阳国际纺织服装城，经营面积35万平方米，在东北也属于超大型市场，原主要经营服装、鞋帽、箱包等类商品，但随着主城区商业格局的变化，消费者对市场中经营业态的多样性也有了更广泛的需求，我们针对原市场内经营商品的单一局面，结合消费者对大类商品的群体性需求，采取与同商圈及周边区域差异化的选项经营为原则实施了此次调整，具体的整合定位是：在原市场内组建北一路国际小商品城、铁西北一路古玩城、铁西北一路茶城、品牌布艺直销广场，进行市场资源的重新整合升级，在原服装城的基础上，以新组建业态为契机，以商品类别为划分，精心打造五大业态，形成具有商品业态规模的‘城中之城’，让这里成为一个升级版的大综合市场。”

Peng Ning, executive deputy general manager of Shenyang international textile and Garment City, said.

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< p > from the result, the effect of 1+1>2 generated by the adjustment and integration of this format has been recognized by owners, merchants and consumers.

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< p > it is understood that up to now, all the toy giants in the international small commodity market, the real bone ash sellers in the antique city, the leading brands in the cloth art square, and the wholesale merchants in the tea city have all gathered here. With the entry of these strong merchants and brand names in Shenyang, the legend of Shenyang's international textile and clothing city has started again.

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< p > charm analysis of five formats: brand merchants > /p >

< p > a flat and scattered business layout is reintegrated after more readjustment and planning of the five major formats.

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< p > more reasonable from the commercial pedestrian flow line.

On the basis of the original clothing category, the International Small Commodity City, antique city, tea city and brand cloth art direct selling square have been expanded.

We see at the scene that the mode of real life life experience exhibition hall in cloth art Plaza is undergoing a beautiful pformation process. We understand that this brand new marketing mode of brand, real scene, experience, direct sale and Convention and exhibition, and the marketing mode of concentrating the brand clothing manufacturers to face the mass consumption are the first in the northeast.

The first half of this year can be officially grand business.

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< p > charm analysis 1: < /p >

< p > butt Yiwu: < /p >

< p > toy wholesale has fame in Northeast China < /p >.

< p > Shenyang international textile and garment city is a commercial investment masterpiece of Zhejiang iron cattle group in Shenyang. In order to support the orderly development of this market, the group of iron cattle has set up a professional business management and investment team. It has joined hands with Yiwu international small commodity market to build Shenyang's "Yiwu International Small Commodity City". It is located in the core area of the two and third floor of Shenyang international textile and Garment City, with an operating area of nearly 100 thousand square meters and 1500 operating stalls.

The International Small Commodity City in the northwest of the iron industry includes toys, stylistic, office supplies, daily necessities and other categories.

Through direct matching of the first class hardware matching of the clothing city and the origin of business operators, the development of direct businesses and agents in Shenyang and Northeast China has greatly strengthened the investment in retail and the direct discount to consumers, so that the International Small Commodity world of garment city has the price advantage, commodity advantage and information superiority that other professional markets can not match.

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< p > "I bought toys for my son before, but I have been in a nearby toy professional market, but later I found that there are more toy categories in the North Road Clothing City, and the price is also particularly affordable. Some toys are even more cost-effective than the southern Taobao sellers."

Ever since she knew that there was a large toy wholesale market in the fashion city, Ms. Liu Li in Huanggu district had locked the toys for her son.

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< p > "in the category of small commodities, toys are a highly competitive format for us. The direct businesses and general agents of the three northeastern provinces are here. Many toys sold in Liaoning and even the three provinces are from here. When the largest merchant delivers the most goods, they can walk a few containers a day."

Small commodities department operations manager said.

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< p > charm analysis two: < /p >

< p > Shenyang Tiexi Road, North One Road: < /p >

< p > the real wholesale market of zero and batch run < /p >

In the past two years, the tea industry has also sprung up in the land of Liao and Shen at the same time when tea culture is popular. < p >

In Shenyang, the "flowering" tea town in the southeast and northwest has also led to a war of no smoking.

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< p > Tiexi has never had a professional tea town with large scale and wholesale and retail business. However, Shenyang international textile and garment city has seen many business opportunities for many tea merchants by virtue of such three advantages as super large volume, perfect hardware facilities and excellent geographical location. In Shenyang, a dozen large tea wholesale households have been stationed for many years.

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< p > > as part of the < a href= "//www.sjfzxm.com/news/ > > garment > /a" city, the tea town of Bei Yi Road, which has begun to take shape, is the indoor boutique Street. The total planning and operation area is 60 thousand square meters. Now it has completed the opening operation of a 20 thousand square meter business area. The preparatory work for the two phase is in full swing. The layout of the tea city covers tea, tea sets, tea art, tea crafts, and so on. "A"

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< p > this is also the battle for a new wealth plateau. As a part of Shenyang international textile and Garment City, Tiexi tea town of Shenyang North Road is undoubtedly one of the strong teams.

So where is its advantage? < /p >

< p > "our position is to build a large scale wholesale and retail market of tea and tea sets in the northeast region." tea city operations manager said, "at present, a large number of large tea merchants, tea sets and tea packaging operators in the province have been gathered and a group of leaders in the domestic tea industry have settled down. Now, the tea market and tea retailers are coming to the tea market."

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< p > the operation of Tiexi tea town in Shenyang North Road is not only tea, but also the tea surrounding and derivative products, as well as the "Tea Association" tea culture display and exchange function.

According to the introduction, tea city takes the boutique tea as the main business scope, such as Emei snow bud, West Lake Longjing, Xinyang Maojian, Xinyang black tea, Taiwan Ming Tea, Anxi Tieguanyin, Fujian, Zheng Shan small race, Jin Junmei, Dahongpao and so on. It is a one-stop tea comprehensive market which integrates procurement, wholesale, retail and logistics.

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< p > charm analysis three: < /p >

< p > Tiexi antique city of Shenyang North Road: cultural industry demonstration base, booth "treasure hunting" land < /p >

< p > with the development of people's living standards and the recognition, recognition and pursuit of Chinese ancient culture, with the improvement of people's living standard and the recognition and pursuit of ancient Chinese culture, the collection of antiques has been an exchange place for Taobao, an antique collector.

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< p > as the 12 square meter Shen Cheng antique "super carrier", Tiexi antique city of Shenyang North Road is the largest antique market in Northeast China, and is an upgraded version of the indoor antique market. It has been designated by the government and awarded the "cultural industry demonstration base".

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< p > on the one hand, the Tiexi antique city of North Shenyang has introduced Kam Po, auction, exchange and other institutions, hand in hand with professional antiques, calligraphy and paintings, mahogany, stone, jewelry, jade collectors and other collectors stationed together.

According to the introduction, this includes not only traditional categories such as mahogany, strange stones, jade articles, porcelain, postal currency cards, etc., but also will set up an antique industry chain integrating auction, appraisal, collection, exhibition and operation.

Since the opening of the antique city, the business conditions of all the merchants have been good, and the passenger flow is also increasing. Activities such as calligraphy and painting exhibition, Jian Bao, etc., which are sold with antiques, are also in full swing.

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< p > and another attraction of antique city is the stall market that has been launched.

Tiexi antique city will officially launch the first indoor stall in Northeast Asia, which is expected to accommodate 2000 households and accommodate 5000 households.

"I believe Taobao will give the antiques collectors more pleasure."

Tiexi Antique City operations manager said.

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< p > in addition, the stall market has an excellent trading environment. The 35 thousand square meters of the Central Plaza, the 400 meter indoor sightseeing pedestrian street and the central air conditioning make Taobao's environment more comfortable and enjoyable.

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< p > charm analysis four: < /p >

< p > iron and northwest brand cloth direct selling Plaza: the leading brand of the industry is fully settled in < /p >.

The concept of home decoration "P", "heavy decoration and light decoration" has long been popular throughout the country. As the highlight of decoration, the market of home textiles is mature.

In Shenyang, this is exactly another neglected gold industry.

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< p > some forerunners have seized business opportunities and become the new round of wealth builders.

Shenyang international textile and garment city is preparing for the 60 thousand square meter business area of the "iron northwest road brand cloth direct selling Plaza". It will become the largest scale home textile and fabric, curtain and bedding factory direct selling base in Northeast Asia, and will become the Northeast branding Exhibition Center.

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< p > according to the introduction, at present, the top ten brands of "a href=" //www.sjfzxm.com/news/index_c.asp "home textile fabric" < /a > brand Guangdong Zhi Da, Shenyang Huayu, Zhejiang Olympic Games, Zhejiang Kaida, tri cloth art, Xintian cloth art, min Hui cloth art and other eight leading brands have been settled as a whole.

The entry of these industry leaders has laid the foundation for the successful development of the brand direct selling Plaza of the northwest brand, and has brought a large number of stable tourists and people.

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Less than P, it is worth mentioning that the project has created the most direct selling base for cloth curtain factories in Northeast Asia, and has also provided hardware and software services to all manufacturers.

"At the same time of direct selling, manufacturers can do all kinds of product scene display, new products timely listing, regular exhibitions, ordering meetings and other activities. All products are sold at factory prices, and can also meet the customized needs of high-end customers."

Peng Ning, executive deputy general manager of Shenyang international textile and Garment City, introduced.

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< p > integration and upgrading of Shenyang international textile and Garment City, the next millionaire is you! < /p >

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