Hard Salary, Soft Culture

People often hear people sigh that the world is declining. Sigh this impetuous and shallow era, the heart is no longer warm and soft, and the cold and hard benefits are left between people. Is the situation really so unbearable? From different perspectives, different conclusions can be drawn.

From the point of view of evil, we can accuse the Chinese people of blindly worshipping the foreign brands. They are the typical money worship and the black sheep. But from a good point of view, people's passion for brands is not a passion for cold, strong prices. When people pay a cent for each cent, we prefer to spend two cents on the same amount of money, hoping to use the amazing high price to exchange a little bit of our scarce credibility and quality. Some mothers drink their own bottles of mineral water, and they also need to buy foreign milk powder for their children. How cold and hard it is to blame such a warm and soft motherly love.

enterprise Pay Very hard, corporate culture is soft, hard to defeat soft.

There are many employees in the world with a hard mouth and soft hearts. The mouth seems to be less than a penny, will immediately pack away, actually for a dream, a promise, no regrets persist for many years. Perhaps one day no longer persists, wake up and wake up. Giving up is often due to injustice and injustice. The interest has not been much, everybody crowded on a broken ship, support each other and sail forward. If the people suddenly disperse, someone will abandon the ship and go to sea. At this moment, calm, sufficient food and grass, the other side is in front, is unable to arrive, because no one cares about the way forward.

The devastating blow to the business is not the aggravation of external rigid competition, but the collapse of internal soft support. In particular, changes in the founder of enterprises are more likely to hurt the softness of the team's deepest part and become the biggest variable in their career.

　　 Jack Ma In the near future, the aura is no longer as dazzling as before. Ma Yun's body has not shrunk, Ali is a high-speed expansion, all kinds of hard indicators are far ahead of the past. The problem may only be on soft indicators, and perhaps just a private interview, an internal mail, will bring an unexpected big shock. Recall that many years ago, another Fengyun entrepreneur, while many domestic and foreign dairy groups were in crisis, the entrepreneur was deeply injured and had to be out of the public eye. Why does this happen? Because the entrepreneur relies on his charisma to reach the soft heart of the public. The harms brought to the public are also most serious, and they must suffer from them.

High-tech companies flaunt their high salaries are rare. Google, for example, likes to display itself in a pile of cattle, unlimited food, twenty percent free time per year and so on. It's these soft touch. Google In the eyes of engineers, it is very impressive. What's interesting is that in recent rumours, Google wants to adjust the free time of that twenty percent, and the result is passionate. Tomatoes thrown in are not less than YAHOO's cancellation of home office policy in the first few months.

Laozi said weak and strong, but the weakest thing in the world is water. Modern people seem to have a hard heart, but they are weak and water. But water can carry a boat, and it can also overturn. To play with water is to play with fire, and to rely on a moment's tactics to fight against the sometimes passionate, sometimes merciless, sometimes weak, sometimes hard water and fire, will eventually be devoured by fire and water.

Hard and soft, the way of survival and survival of enterprises should not be ignored.