Clothing Stores Focus On Strategic Positioning, Customers Are Very Important.

< p > < a href= > //www.sjfzxm.com/news/index_c.asp > dress > /a > is the pronoun of fashion, which contains much more spiritual value than material value.

Two products with the same texture, material and technology may produce ten times or tens of times of price differences.

The reason is that the brand is different.

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There are different ways to forge the brand of "P > brand. There are different ways and means, some are through powerful market development, some are driven by continuous advertising, others are through large-scale exhibitions.

In short, there are thousands of methods, each of them.

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< p > even so, the role of the terminal can not be ignored.

Some people compare the purchase of the terminal to the football match. Although there are beautiful dribbling and passing, when the ball reaches the goal, it is not ready to shoot.

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< p > with the enhancement of the ability of modern market development and the opening up of a market, the construction of marketing network is basically no problem. Some garment enterprises may lay a sound market network in three to five months. Its speed is fast and efficiency is high.

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< p > however, when almost all a href= "//www.sjfzxm.com/news/index_c.asp" > clothing enterprises < /a > can expand this capability, the degree of competition of terminal competition can be imagined.

It is not uncommon for a shop to change its owner easily. Today is the A brand, tomorrow is the B brand, the leisure monopoly is for a while, and the sports monopoly is for a while. The owner has wasted a lot of manpower, material resources and financial resources, and the harvest is a pile of difficult to throw out inventory and decoration waste.

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At the same time, enterprises also sigh for the unprofitable and frequent loss of terminals. What is the reason for the continuous dissolution of the network that they have built up? What is the reason? TV advertising has been bombing for a long time, promotional activities are going on and on, and material support continues to flow. In principle, there is no reason.

In fact, they have overlooked one of the most basic nodes, which is the terminal.

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< p > in fact, the ultimate goal of any commercial activity is to make profits. In other words, it is to make money.

But how to make the terminal profitable, let the previous ads and promotions such as dribbling, advertising and promotion produce an effect and shoot the winning goal! The answer is: attach importance to < a href= "//www.sjfzxm.com/news/index_c.asp > > Terminal > /a > intensive farming terminal.

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< p > related links: < /p >

< p > 1, the display of goods is unified.

In order to achieve the display effect and fully reflect the brand design concept, from the overall LOGO design to the store model, the gesture display of people's desk and other details, we must reflect the design and display of the gist and intention.

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< p > 2, placing and matching goods.

Products are maintained in series, and products in the display area are arranged in a series of forms, which will highlight the advantages of the product in the design structure arrangement.

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< p > 3, the structure of goods is practical and effective.

In order to create atmosphere for clothing display effect, the device structure of the design should fully reflect the auxiliary role of clothing product display in actual operation.

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< p > 4, the construction of exhibition space is reasonable, smooth and guided.

The marketing concept now emphasizes consumers' psychological feelings. They need plenty of free space to shop, choose independently, and enhance the participation of the guiding factors in the store sales behavior.

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< p > 5, the display style of goods is unique and unique, and its characteristics are outstanding.

This will not only make the image of the clothing store become distinctive, but also enrich the external image of the product and enhance the appeal of the brand.

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