Ruian Shoes Capital: China'S First Leisure Shoes Theme International Business Complex

Paris, Milan, New York and London are the four largest cities in the world because of the four famous fashion week in the world.

In China, there are also many cities that have their own business cards because of their fashion, such as Yiwu and Haining, which make small commodities.

However, when someone mentioned

Which city will you think of? Maybe next, the answer is Ruian, Wenzhou.

In response to the strategic plan of the municipal government to build the "fashion capital", Ruian will build the first Chinese leisure shoes thematic international business complex in 2016 -- Ruian shoe capital, which combines display trade, fashion publishing, product development, and e-commerce industry.

The modern commercial complex, such as business finance, experience shopping, and so on, will probably become the fashion vane of the whole country and even the world's casual footwear industry.

A beautiful place with good shoes.

Some people say that everyone should have a pair of good shoes, because it will bring you to beautiful places. The Ruian shoes city with a total construction area of over one hundred thousand square meters will be such a beautiful place with good shoes.

There are more than 5000 square meters of shoe theme Plaza, which is both a city leisure plaza and an industrial fashion interpretation field.

If you want to find a good pair of shoes, or look at the fashion of the season, visit the theme Plaza of the shoes city.

In this fashion interpretation field, there will be new products casual shoes conference and fashion T stage show activities. It's a port for businesses to release and a leisure experience for the public to understand the trend of fashion.

Speaking of supporting facilities, Ruian shoes are also tall.

The shoes are specially built a modern stereo garage, which can go directly to each floor.

In addition, the WIFI is covered by the whole hall of the shoes, and the launch of the APP payment platform can not only quickly find the required products through the floor navigation and brand positioning, but also can view the products and buy online payment, and the intelligent fashion is everywhere.

In addition, the two phase of Ruian shoes capital has also planned the Fashion Institute, the shoe culture research institute, the shoes culture The Tophams Hotel, and so on.

China's first leisure shoes theme international business complex

Ruian is China's leisure shoes production base, the production of leather casual shoes account for 90% of the country's output.

As a famous city of light industry products, the output value of Wenzhou's footwear related cluster industries is over 100 billion, from products Wenzhou to brand Wenzhou to fashion Wenzhou. Although more and more Wenzhou people are active in international and domestic fashion city circles, the Wenzhou local theme trade and Trade Center, which is suited to industrial upgrading, has been in a vacancy for a long time.

Today, Ruian shoes will fill the vacancy.

"At present, we are discussing with Adidas, Nike, AOKANG, Yi Kang, 1000 degrees, BELLE, Daphne and dozens of well-known domestic fashion shoe enterprises."

Ruian shoes capital responsible person, shoes are located in the core area of Ruian Jiangnan New Area of the high-speed rail new business district, the total area of 45298 square meters, with a total construction area of 101919 square meters, the overall "one city, nine districts, ten centers" for the layout planning, including brand exhibition area, international trade area, fashion brand area, financial service area, popular trend area, outlets, factory integration area, electric business area, business extension area.

Ruian shoes are closely linked to the 9400 acres of Jiangnan logistics park. The international logistics giant Singapore listed company PLoS logistics park has been stationed. It can enjoy the advantages of international logistics and bonded warehouses.

In addition, Ruian shoes are located in the hub of sea, land and air, which can quickly radiate South Zhejiang and Northern Fujian, and facilitate the rapid connectivity of the whole country and the world.

Online business center realizes "offline experience, online delivery".

How can such a high-end international trade complex reduce o2o's "joining"?

Ruian shoes city will make full use of Wen Shang marketing network platform and global international business organizations, through the holding of "Procurement Conference" and other resources integration docking form, gradually forming a casual shoes industry procurement base.

In the center of product development and trade, Ruian shoes city will hold the international leisure shoes Summit Forum regularly, and achieve the commanding heights of the project industry through the summit dialogue and exchange of the industry.

It is understood that all commercial entities in Ruian shoes city have adopted the 020 mode in the space, opening the online business center synchronously with ALI, Jingdong and other strategic cooperation modes, and all trade and trade can achieve "offline experience, online delivery".

The project is to open up specialized electricity supplier operation platform plate, introduce relevant business platform to enter, and through the electricity supplier training, communication, make stationed in the business skilled operation of online shopping mall, break through the physical shops limited space area, get greater commercial value.

Cross border trade will not only be the platform of domestic export trade, but will also collect the brand of international footwear industry to enter the domestic market and bring more industry information and fashion experience to the domestic market.

Ten central functions

Ruian shoes city combines the project positioning to establish the ten major functions of the project, integrating international and domestic related leisure and fashion footwear manufacturing, marketing, trade and other related business chain, and building a large platform for business integration.

Product exhibition and Trade Center

Gathering international and domestic leisure and fashion themes, all kinds of shoe products display pactions, the first national leisure shoes theme professional market trading center.

Global procurement center

Facing the major retailers, the procurement base of international casual shoes is established through Procurement Alliance, theme purchase paction, ordering conference and so on.

E-business Center

Build an e-commerce platform, relying on Internet o2o mode, forming online and offline business mode, and create a professional international casual shoes e-commerce platform.

International Trade Center

Relying on the modern large warehouse logistics platform of Jiangnan Park, we set up bonded warehouses for exclusive footwear import and export trade and integrate international trade and business cluster.

R & D Center

Regularly invite international and domestic designers to exchange guidance, gather small and medium-sized enterprise version design studio, and create leisure shoes industry research and development platform.

Brand building center

Brand shoe business business demonstration, relying on the advantages of project resources integration, to provide brand building services for small and medium enterprises.

Financial Services Centre

Through the strategic cooperation with banks and other financial institutions, it can provide corresponding financing platform services to enterprises and businesses.

Logistics warehousing center

Through strategic integration of the provincial key projects Jiangnan Park logistics and warehousing large platform, the introduction of express electricity supplier logistics and other forms, forming a warehousing and distribution value exclusive service system.

Information Integration Center

We will establish the permanent venue of China International Leisure Shoes Summit Forum, hold the annual summit of Industry Summit Forum, integrate the resources of leisure fashion platform platform, set up a large industrial database, publish authoritative China leisure shoes index and Industry Report, and guide the development direction of the industry.

Fashion experience center

Highlight the elements of leisure, technology, fashion and internationalization of the project to create a shoe culture and leisure culture fashion experience field.