Pop Music Superstar Meghan Trainor Joins SKECHERS'S Cage Global Event

Manhattan beach, California - July 23, 2015 - Grammy Awards nominated singer Meghan Trainor and hot

Class brand Cage signed cooperation.

From now until 2017, she will appear in the company's global marketing and social media activities.

Last summer, Trainor, with its sales volume of more than seven million platinum platinum singles "All About That Bass", caused a great sensation in pop music circles. She will join Demi Lovato in Cage's "Colorful Comfort" activities.

In the next 2015, she will debut in Cage's latest TV commercials.

"I am very happy with

Cooperation, "Meghan Trainor said excitedly.

"I am very proud to speak for this company. They show fashion and pursue true self expression. These shoes are so comfortable and style.

I believe my fans will like this cooperation very much. "

"Nothing is more exciting than working with Megan Trainor. We will carry out a colorful marketing of women's shoes around" all about the shoes ", said Michael Greenberg, President of Skech.

"From her graceful voice to her cheerful, carefree image, Meghan's talent is unbelievable. She has millions of teenage female fans around the world.

As a real original singer, Meghan is very suitable for Cage, as well as our outstanding, fashionable and comfortable shoes.

The singer who plays a variety of musical instruments has released three albums independently at the age of 17.

When she was still in high school, a publishing company of Nashville explored her and began writing songs for famous rural singers such as Rascal Flatts and Hunter Hayes.

Now she has signed a contract with Epic Records. After last year's super singles "All About That Bass", this year's first album "Title" was released in the first place of the album two hundred (Billboard 200) album.

The album's second single, "Lips Are Movin", has been certified over 2 million copies, while the third single Dear Future Husband has also become a platinum single.

Meghan's song creation is free at the same time with a happy and straightforward. In Twitter, she has more than one million fans and has more than two million fans on Instagram.

Trainor, who is 21 years old, has a strong influence. On YouTube, her video "All About That Bass" has more than 9 million views and gains 360 thousand comments.

At present, Meghan Trainor is holding the "MTRAIN" tour in various parts of the United States.

The Skech global shoe marketing campaign, led by Meghan Trainor, will span all platforms, including TV, graphic, online, outdoor and retail outlets.

Skech has been working with many popular female stars for a long time, including Britney Spears, Christina Aguilera and Carrie Underwood.

About SKECHERS Cage

As the world's leading enterprise in the footwear industry, Cage designed, developed, and marketing sports function footwear suitable for athletes and energetic people, as well as casual life shoes for all ages and groups.

Cage's success comes from diversified and high quality products, and is backed up by strategic global marketing and innovation and television advertising.

Since the sale of the first pair of multi-purpose work shoes in 1992, Cage has developed from single style to more than 3000 styles.

Enterprise.

In addition to traditional product lines SKECHERS Sport, SKECHERS USA, SKECHERS Active, SKECHERS Cali, SKECHERS Work and SKECHERS Work, the company continues to expand its product line, and has set up a sports function department that mainly develops running shoes.

At the same time, we will further develop all kinds of energetic children's shoes products, which are famous for their interesting characteristics and popular cartoon characters.

The great depth and breadth of the product has earned Skech countless fans all over the world.