Xiao Yue Signed The Odd Heron To Help Children'S Intelligent Equipment.

The rapid progress of science and technology has greatly promoted children.

With the development of technology, children's smart wearable equipment, which is accompanied by the development of science and technology, is a perfect combination of happy learning and intelligent life, and is welcomed by more consumers.

Recently, domestic herons

The official signing of the brand is the play of Li Jinger, the middle and small month of the big hit drama "Yue Yue". It will bring a better product experience and service to the majority of children and parents with a new attitude.

Strange Heron aims at children's smart wear market new blue ocean

The advent of wearable equipment marks a new stage of development in the era of Internet of things. If there is a moderate demand for adult sports bracelets, children's smart wearable equipment is just needed for parents.

On the one hand, location function and real time liaison function can effectively guarantee children's safety. On the other hand, learning and entertainment functions enable children to enjoy the convenience brought by intelligent life and grow up in happiness, so as to truly realize "technology benefits life".

At present, although the children's smart wearable products emerge in an endless stream, the overall market is still a blue ocean, and is in an imminent trend.

The current macro environment is very good for the later generations. Therefore, Qi Lu aims at this new blue ocean with huge potential, facing the pain points of consumers to buy smart wearable equipment, combining hardware and software services, supporting quality with hardware, enhancing customer stickiness with software services, cutting corners and vertical deep ploughing in the broad blue ocean market, placing pain and sticky problems in the first place of marketing, and grasping the best entry period at this time.

At present, the smart wearable market of children is in the new stage of nurturing. The camp has not yet formed a strong leader. This is a perfect opportunity for the brand to break through.

Implementation of O2O strategy and smart child wear

practice

Qi Lu Internet of things Technology Co., Ltd. is a smart phone, cloud computing, big data, mobile Internet and other emerging fields of the Internet of things.

Driven by the vigorous development trend of the Internet of things, many children's industries have changed to intellectualization and science and technology.

Qi Lu, a pioneer of smart wearable equipment for children in China, is committed to subverting traditional children's wear equipment. With the help of high technology, humanized technology and long-term professional product research and development strength, we strive to create a series of smart wearable equipment suitable for children aged 3~12, to encourage children to actively explore and enjoy technology while helping children to live and ensure personal safety, and to carry out fun learning through science and technology, cultivate children's comprehensive ability through multi-path, fully train children's logical thinking ability and practical ability, and cultivate their good qualities of learning, thinking independently and loving science from childhood, so as to lay a foundation for lifelong growth of children's future growth.

Li Jinger's age is small, but he has injected the positive energy into the brand.

2016 the new year's drama "Yue Yue Zhuan" has created another amazing miracle of watching, and Li Jinger, who is so cute and versatile, has won more and more audiences' love.

Don't look at her age, but her acting career is very popular. When she was two or three years old, she took up advertisements. She also worked with Honglei Sun, Wang Zhiwen and many other stars in film and TV shows.

Li Jinger is sweet, lovely, lively, diligent, and talented, and is very consistent with the image of children's positive health and sunshine. The signing of Li Jinger shows the connotation of the brand, and enables the children to understand Li Jinger's lively, versatile and sunny example.

Looking at the smart wear brand market in China, the gradual growth of customer demand is also accompanied by the continuous upgrading of products. The current situation of single product scattered competition and horse race enclosure is bound to face the complete reshuffle and reconstruction of the market. Qi Lu firmly believes that the brand is an attitude and will further introduce more fashionable, interesting, safe and practical children intelligent products in the future.

I believe that this formal signing with Li Jinger is sure to provide positive energy for the brand development of Qi Lu brand in the broad market competition.