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Hongkong "Zhuo Wei Le" Children'S Clothing Is Simple And Fashionable To Realize Dreams.

2010/6/2 17:15:00 37

Chu Wei Le

  

Zhuo Wei Fashion Co., Ltd.

Hong Kong

The wholly-owned subsidiary of Zhuo Wei International Group Limited specializes in the design, production and marketing of children's clothing and accessories, focusing on providing high-quality, healthy, comfortable and fashionable children's clothing to customers.



"Zhuo Wei Le" brand children's clothing is specially designed for children of 0-12 years old to be a natural, simple, colorful, fashionable, casual and happy children's wear. They send a happy childhood Companion to their children, accompany them to grow healthily, pass on healthy and correct ideas, give play to their unique imagination and creativity, and help them realize their dreams.


"Zhuo Wei Le" brand

Children's wear

In line with the international trend and domestic market trends, the European professional design studio has jointly designed and developed high-quality, healthy, comfortable and fashionable children's clothing. The company has won the recognition of the vast number of consumers with its excellent quality, unique design style and sincere service attitude, and has also established "

Chu Wei Le

"Children's wear brand has the leading position in the market.


Brand development rules:


Our vision is to become a leading brand of children's clothing in the Chinese market, develop new opportunities according to our core values, and establish market leadership at the same time of business growth.


Our core value is: we focus on providing customers with quality products, providing reasonable pre-sale and after-sales service, providing innovative and comfortable retail experience.


Brand promotion strategy:


We must adhere to our core values and establish a brand image and establish a nationwide children's apparel management network with the development of self run stores and franchise chains.


Adhere to the brand image, enhance brand awareness, and gradually establish brand leadership position in the market.


Market development plan:


We will take the "point to point" development mode, focusing on the central city, and then radiate the surrounding cities and the economically developed cities around the central cities.


Affiliate advantage:


01, new join very low inventory risk, the first quarter to provide up to 100% goods exchange rate.


02, take the goods at a discount price, and unify the retail price of goods.


03, the company provides free shop decoration design, window design.


04, free professional product training and shop management training.


05, provide free professional decoration and business guidance and special assistance.


06, ordering will assist the order and ensure a reasonable order combination.


07, regional market protection measures to ensure the stability of tourists


08. The legal use of the company's brand and enterprise VI and SI systems


09. Free publicity materials such as posters, posters, hanging flags and so on.


10, to achieve different sales targets, any registration and rebate of headquarters can be obtained.


11, under the same conditions, franchisees with outstanding performance can give priority to the promotion of a higher level agent.


Terms of entry:


1, have a legitimate business license, tax registration certificate


2. Familiar with brand operation and operation, understand and accept Sogni Kids management mode.


3, concerned about the healthy growth of children, committed to the development of children's industry.


4. Good business reputation, investment and risk awareness, broad connections.


5, the first four requirements of the above single store franchisees have the intention to expand the business agent and have corresponding management.

(agent requirements)


6, have certain financial strength.


7, have the ability to support the growth of franchisees (agent requirements)


8, correctly convey the headquarters policies and policies, support the headquarters plan and arrangement.


Company support:


1: before opening --1) the company provides location analysis of shops.


2) provide investment analysis.


3) the company provides free store image design.


4) provide assistance to the local customers in the local market.


(for more than 5 city level agent customers from provincial and offline customers).


5) provide training and counselling for shop assistants before opening.


2: --1 after opening) take 1 to 1 daily communication service.


(for the 1 regional markets, the special person is responsible for following up daily affairs).


2) provide promotional activities and promotional gifts at irregular intervals.


3) data analysis during operation and supply of best sellers.


4) follow up on-site maintenance and supervision at the end of the month.


Franchise process:


1. Headquarters will communicate with the customers who are initially qualified and interested, and introduce the brand characteristics, positioning and development routes comprehensively, explain the various franchising policies.


2. Sign a franchise contract.


3. Guided by professional staff at headquarters, customers can pay the deposit and the required order capital.


4, franchisee professional training


5, opening up preparations


6, the company sales staff to help open business


7. Follow up support and operation guidance of the head office

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